
Sir Martin Sorrell - Global CEO of WPP Group
- Sir Martin Sorrell is Chief Executive at WPP, the world's largest advertising and marketing services group, which he founded in 1985. He has been Chief Executive since that time.
- WPP companies, which include some of the most eminent agencies in the business, provide clients with services in advertising; media investment management; information; insight and consultancy; public relations and public affairs; branding and identity; healthcare communications; direct, interactive and Internet marketing; and specialist communications.
- In 2006, Sir Martin was appointed a non-executive director of Alpha Topco, the Formula 1 company. In 2008, he was appointed by The Football Association in England to the board of the bid to stage the 2018 FIFA World Cup. He is on the Executive Committee of the World Economic Forum International Business Council and a member of the Business Council in the United States. He is a patron of the British Museum, a member of the Corporate Advisory Group of the Tate Gallery and a member on the International Advisory Board of The Russian Museum in St. Petersburg.

Jonathan Nelson - Global CEO of Omnicom Digital
- Jonathan Nelson co-founded Organic, the first interactive agency, in 1993, and served as Organic's CEO for seven years. Currently Jonathan is CEO of Omnicom Digital where he oversees strategy for Omnicom's digital assets.
- Described as a "serial entrepreneur", Jonathan has founded, or played a critical role in, building a number of companies. In 1999, Jonathan took two companies public: Accrue Software, Inc., a web measurement and analysis company that he founded in 1995, and Organic. Later, he guided Organic through its subsequent re-privatization.
- Jonathan is widely recognized as an industry thought leader, appearing in print in The New York Times, USA Today, Forbes, Newsweek, Ad Week, Financial Times and the Wall Street Journal, and on television on CNN, CNBC, and MSNBC. His numerous accolades include being named one of the top 100 young innovators of the century by MIT's Technology Review in 1999, and one of the top entrepreneurs of 1997 by Red Herring Magazine. He was inducted to AdAge's Hall of Fame in 2001 for his "indelible imprint" on the Internet industry.
Wendi Murdoch - Chief Strategist of MySpace China
- Chief Strategist of MySpace China

Jonathan F.Miller - Chief Digital Officer
- Chairman and CEO, Digital Media Group
- News Corporation
- Jon Miller is Chief Digital Officer, and Chairman and CEO, Digital Media Group for News Corporation, a role in which he drives the Company’s overall digital strategy in conjunction with various operational heads, while also directly overseeing all of News Corp.’s standalone digital businesses.
- Prior to News Corporation, Jon was a founding partner of Velocity Interactive Group, an investment firm focusing on digital media and the consumer Internet space.
- Previously, Miller was Chairman and CEO of AOL from 2002 to 2006.
- Earlier in his career, Jon was CEO and President of USA Information and Services -- now IACI and Expedia -- and also served as Managing Director of Nickelodeon International, a unit of Viacom's MTV Networks.
- From 1987-1993, Miller was Vice President, Programming and Co-General Manager of NBA Entertainment, where he was responsible for league-wide brand management and programming.
Miller is a member of the Board of Directors of the American Film Institute and Live Nation Entertainment, and serves on the Board of Trustees of Emerson College and WNYC Public Radio in New York.
- Jon resides in New York and holds a B.A. from Harvard College.
David Rosenblatt - Former Global CEO of DoubleClick
- Former President of Global Display Advertising for Google
- From 2004 through 2008, David Rosenblatt served as the CEO of DoubleClick, the leading provider of digital marketing technology and services. Following David's sale of the company to Google in 2008 for $3.2 billion, he served as Google's President of Global Display Advertising until leaving the company last summer. He is currently helping to start two digital media companies.
- He joined DoubleClick in 1997 as part of the initial management team, and during his tenure he held several executive positions, including as President of DoubleClick from 2000 through July 2005. Prior to joining DoubleClick, Mr. Rosenblatt spent several years as an investment banker at S.G. Warburg & Co, in Hong Kong, London and New York.
- Mr. Rosenblatt graduated Magna Cum Laude from Yale University and the Stanford University Graduate School of Business.
Michael Galgon - Co-Founder of aQuantive
- Former Global Chief Advertising Strategist for Microsoft
- Mike Galgon co-founded aQuantive in 1997, and served as president, senior vice president of marketing and business development, chief technology officer, and chief strategy officer. In these roles, he helpedlaunch and grow Avenue A|Razorfish, Atlas, and DRIVEpm.
- Galgon joined Microsoft in 2007 when it acquired aQuantive, and served as corporate vice president and chief advertising strategist for its Advertiser and Publisher Solutions Group until early 2009. He is currently engaged with a broad set of next-generation Internet marketing companies. Galgon graduated from Duke University in 1990 with a bachelor's degree in economics, and later served in the U.S. Navy and asa VISTA volunteer. He earned his master's degree in business administration from Harvard Business School. Galgon has served as a director for Global Partnerships since 2003. He lives in Seattle.

Chris Reitermann - President, Ogilvy Group Shanghai
- President, OgilvyOne China
- Regional Director, OgilvyOne North Asia
- Chris has been with the Ogilvy Group for thirteen years, in Europe and Asia-Pacific, with experiences across a range of disciplines.
- After a career in banking and a degree in Finance and Marketing Chris joined Ogilvy Direct in London. From there he moved to Ogilvy & Mather Advertising in Taiwan spending 4 years managing a mix of local and multinational Clients like Seagram, Watson’s, Unilever and FareasTone Telecom.
- In 2000, he transferred to Ogilvy in Beijing to set up OgilvyOne in China. Over the past decade OgilvyOne has grown into the largest digital and one-to-one marketing group in China, with OgilvyOne, Neo@Ogilvy, iconmobile and ITOP 24/7 all being part of the group. Chris also oversees OgilvyOne in North Asia.
- Over the years Chris held various positions managing OgilvyOne,O&M Advertising in Beijing as well as several of Ogilvy’s large Clients in integrated roles.
- He is now based in Shanghai managing the Ogilvy Group there, with the main aim of integrating the business and providing holistic brand solutions to Clients.
- He sits on the Advisory Boards of several internet related businesses and writes regularly about digital and brand marketing.
Deirdre McGlashan - Deirdre McGlashan CEO, wwwins Isobar
- Deirdre heads up wwwins Isobar, a team of 280 digital specialists across strategy, creative, technology and media with offices in Shanghai, Beijing and Guangzhou, Hong Kong and Taipei. She has been working in digital since 1998, the heady boom days in San Francisco, and joined Isobar Global in London in 2004. She was previously a Founding Partner at AnalogFolk, a multi-disciplinary marketing communications agency that fuses both analog and digital communications channels and the former Head of Isobar Global client management, a team responsible for driving global digital communication strategies and harnessing the power of Isobar for international clients.
Sameer Singh - Director of Media Planning and Operations, Procter & Gamble Asia
- Sameer Singh is the designated Director Media Planning and Operations, Procter & Gamble Asia, with direct responsibility for Greater China. He is an alumnus of the Indian Institute of Management and commenced his professional life in advertising. Since 1992 he has been with The Gillette Company, and Procter & Gamble. Sam has had a diverse and enriched career and has lived and worked in the geographies of China, India, Middle East, CEEMEA, UK and the USA. Further more he has worked in the areas of Brand Management, Consumer Research, Forecasting, Sales and of course Media. Sam is currently located in Guangzhou.

William A. Sahlman - Professor and Senior Associate Dean for External Relations at Harvard Business School
- William Sahlman is the Dimitri V. D'Arbeloff – Class of 1955 Professor of Business Administration at Harvard Business School. The d'Arbeloff Chair was established in 1986 to support teaching and research on the entrepreneurial process.
- Mr. Sahlman received an A.B. degree in Economics from Princeton University, an M.B.A. from Harvard University, and a Ph.D. in Business Economics, also from Harvard.
- His research focuses on the investment and financing decisions made in entrepreneurial ventures at all stages in their development. Mr. Sahlman has written numerous articles on topics including entrepreneurial management, venture capital and private equity, deal structuring, and the role of entrepreneurship in the global economy.
- Mr. Sahlman is Associate Dean for External Relations. From 2006 to 2009, he was Senior Associate Dean for External Relations. He was co-chair of the Entrepreneurial Management Unit from 1999 to 2002. From 1991 to 1999, he was Senior Associate Dean, Director of Publishing Activities, and chairman of the board for Harvard Business School Publishing Corporation. From 1990 to 1991, he was chairman of the Harvard University Advisory Committee on Shareholder Responsibility. He is a member of the board of directors or board of advisors of several private companies and not-for-profit organizations.
Steve Ennen - Managing Director of Wharton Interactive Media Initiative and Wharton Lab for Innovation in Publishing
- Steve Ennen, Managing Director, Wharton Interactive Media Initiative & Wharton Lab for Innovation in Publishing, and Lecturer in Marketing at The Wharton School, University of Pennsylvania, is an award-winning journalist and media professional pioneering online strategies for more than 15 years. At Wharton, Ennen is responsible for development of curriculum in emerging media, lectures on emerging, interactive media strategies at the Wharton School for MBA and Executive Education courses, and oversees relationships with WIMI Corporate Partners. He has been an instructor of new media strategy at New York University, State University of New York, NYC’s JumpStart Media Program, and Medill at Northwestern University. He advises marketing, media, and corporate enterprises on how to implement successful digital, social media/ social networking strategies.

Charles Chao - President & CEO of SINA Corporation
- Mr. Charles Chao has serves as the President and CEO of SINA Corporation (NasdaqGS: SINA) since May, 2006. Mr. Chao joined SINA as Vice President of Finance in September 1999 and has served various managerial positions including Chief Financial Officer, Co-Chief Operating Officer and President. Mr. Chao has played a vital role in building SINA into an Internet media and online advertising giant in China. Mr. Chao started his career as a news correspondent at Shanghai Media Group. After that Mr. Chao joined PwC where he served as an experienced audit manager providing audit and business consulting services to hi-tech companies at Silicon Valley. Mr. Chao is currently the co-chairman of China Real Estate Information Corporation (NasdaqGS: CRIC), a company providing online and offline real estate information and consulting services, a director of Focus Media (NasdaqGS: FMCN), an out-of-home media and advertising network company, and a director of NetDragon Websoft Inc., a company providing technology for online gaming. Mr. Chao received his Master of Professional Accounting from University of Texas at Austin. He also holds an MA degree in Journalism from University of Oklahoma and a BA degree in Journalism from Fudan University in Shanghai, China.

Yifei Li - Chairperson,VivaKi, Publicis Groupe Greater China
- Yifei Li is the newest addition to the leadership team at VivaKi, the strategic entity established by
Publicis Groupe. VivaKi will combine its media and digital operations of ZenithOptimedia, Starcom
MediaVest Group, China Media Exchange, Digitas and Razorfish in China and Yifei Li will lead those
agency leaders to strengthen the agencies’ ability and businesses in Greater China.
- As VivaKi Country Chair in Greater China, Li will work with brand leaders to drive cross-brand
initiatives and build a stronger platform and businesses for VivaKi, especially in the digital space. She
will be responsible for growing VivaKi’s presence in China, one of world’s fastest growing advertising
markets.
- Li brings to bear a powerful combination of business acumen and marketplace knowledge and
influence. She was most recently Managing Director of GLG China and Chief Representative of
Beijing Office of GLG Partners, a leading alternative asset management company in the world.
- Before joining GLG, Li was Managing Director of MTV Networks Greater China, Executive Vice
President of MTV Networks Asia and Chief Representative of Viacom China from 1999 to June 2008.
During her tenure at Viacom, Li was responsible for both MTV and Nickelodeon’s businesses in
Greater China.
- Prior to joining MTV, Li was Managing Director at Burson-Marsteller China, where she provided
strategic counseling to the company’s multinational clients such as British Petroleum, Intel, Motorola
and News Corporation.
- A Chinese national, Li has spent nearly 10 years studying and working in the United States. A native
of Beijing, Li has a Bachelor of Law degree from Foreign Affairs College in Beijing and an MA degree
in International Relations from Baylor University in the U.S. Additionally, Li has been recognized as a
national champion in Chinese Martial Arts. Yifei Li was also co-founder of China Team for America’s
Cup sailing race.
- In May of 2001, she was selected as 25 Rising Stars-Global Leaders For The Next Generation by
Fortune Magazine and was on the cover of Fortune Magazine. She was subsequently selected as 50
Most Powerful Women by Fortune in October of 2001. Li was selected two years consecutively as
Ten Women to Watch in Asia by Asian Wall Street Journal in 2005 and 2006.
Haoyu Shen - Senior Vice President of Business Operations of Baidu

LI Ya - COO & CFO of Phoenix New Media (www.ifeng.com)
- As a pioneering Internet entrepreneur, Mr. Li founded Global Villager Inc. in New York in 1995, which was acquired by Startec Global Communications Inc. in 2000. Mr. Li served as COO of a U.S.-China multinational hi-tech startup China Quantum Communications Ltd. and CFO/COO of publicly traded Techedge from 2002 to 2006. Mr. Li’s non-entrepreneurial working experiences included Verizon, DLJ, Lehman Brother, and Morgan Stanley, from 1993 to 1999. He served on the Board of Directors for U.S. China Chamber of Commerce, Chinese Finance Society, National Council of Chinese Americans, and Council on U.S.-China Affairs. Mr. Li received undergraduate education in Control Systems Engineering from University of Science & Technology of China (1987-1991), a M.S. in Computer Science from Temple University (1991-1992), and Executive Management education from Wharton School of Business (1993-1995). He returned to Beijing and joined Phoenix as COO/CFO in June 2006.
Gary Wang - The founder/CEO of Tudou.com
- The founder/CEO of Tudou.com
Xinmin Gao - Standing Vice Chairman at Internet Society of China
- Standing Vice Chairman at Internet Society of China
Yong Chen - Secretary General at InteractiveInternet Advertising Committee of China
- Secretary General at InteractiveInternet Advertising Committee of China

Yu Hong - Internet Marketing Director Marketing and Channel Group Intel China Ltd.
- Mr. Yu Hong now serves as the Digital Marketing Director at Marketing and Channel Group of Intel China Ltd. Digital marketing became a key department at Intel China since 2007 when the company started to grow its digital marketing team.
- Mr. Yu took the current position in 2007, managing digital marketing efforts of the company, while focusing on further promoting the innovation and development of digital marketing for Intel in China.
- Joining Intel in 2004, Mr. Yu held several positions in marketing, sales and management, which include: Strategic Relationship Manager, responsible for developing local Intel solutions in China; Business Development Manager, Telecom and Media Industry, responsible for expanding Intel business in telecom and new media industry; Solution Marketing Manager, responsible for promoting Intel’s Digital Home and consumer solutions.
- Mr. Yu received his Bachelor degree of Economics from Beijing University of Technology.

Steven Chang - CEO of ZenithOptimedia Greater China
- Steven Chang, CEO of ZenithOptimedia Greater China, oversees the business of ZenithOptimedia in Greater China. As a prestigious senior expert in the Asia-Pacific advertising media industry, Chang is a very popular person in the industry with his great passion, humor, creativity and his willningness to share. In the field of integrated media planning, Chang has won numerous top-class advertising awards in his 20-year career.He has been honored "Top 100 Marketing Elite"of V-Markeing and "Golden Mouse – Top 10 Internet Marketing Leaders"of 2010 as the company starts transforming to digital. Chang was the strategic advisor of CCTV Advertising Department in 2009; he was on the shortlist of AD100 of Online Advertising in 2008; he was one of the Top 10 Ad Men in 2005 and the only guest giving a speech on behalf of the media at the One Show China in 2004; and he was selected as the best media director in Asia by British Airlines as early as in 1995. In the meantime, Chang has also been on the judge panel of many advertising competitions. Chang chaired the final judge panel of ROI Festival Digital since 2009; he was the judge of Effie Awards and China Online Advertising Contest in 2008 and he has been on the judge panel of China Outstanding Marketing award sponsored by the Economic Observer for four consecutive years since 2006.
- Chang holds an EMBA from Kellogg-HKUST and is a guest professor at Beijing Normal University and the Communication Department of Hunan Institute of Science and Technology. Chang has a column on China Business.

Michael Chang - Chief Digital Officer China&Taiwan, Aegis Media
- Honor Chairman, Taipei Internet Advertising and Media Association
- Mr. Chang has played a key role in raising the profile of the Internet advertising and media industry in Taiwan. He joined Aegis Media Group as the Chief Digital Officer of China & Taiwan to helping the Group to expanding the Digital marketing business both China & Taiwan. Aegis Media Group is a global professional media service group which is including Carat Media, Vizeum Media, Posterscope worldwide and isobar network in the world.
- He is also the co-founder and the chairman of the Taipei Internet Advertising and Media Association (IAMA), which is the major Internet association in Taiwan, currently includes 57 well-know corporate members from leading Internet media company and advertising agencies across Taiwan.
- Mr. Chang is the pioneer of Internet industry in Taiwan from 1996. He has over 17 years experience in Taiwan’s multimedia, advertising and Internet industries, and has held senior positions at H&Y Communications(Hakuhodo Taiwan), Bozell Taiwan, Chinese Internet Advertising Company, Uni-Net International, He also has served as the general mamager at 24/7 Media Taiwan, the chief operation officer at Chinatimes.com and Ctjob.com.tw, before he joined the Aegis Group he was the chief operation officer of Yam.com.
- In recent years he has acted as co-chief executive officer from 4th to 8th and the chief Juror of 9th of the Click!Awards and he also had be invited to join the Juror in many advertising awards.
Shan Phillips - Executive Director, Greater China, The Nielsen Company
- Shan Phillips is the regional leader in understanding what consumers watch across internet and mobile screens in Nielsen.
- Shan previously has been providing research and consultant service to the largest operator client of Nielsen, and also managed the Consumer Experience mobile network and quality test business for Nielsen in North America.
- Prior Shan hones his business development skills through advising on Asian wireless ventures with Coopers & Lybrand. He also spent a period of time in Asian technology focused businesses while at Kaypro, Iridium and BTC. Shan also possesses start-up experience with Go2Call and APAC ventures.
- With years of experience in online and related industry, Shan possesses a wealth of knowledge of China digital market and is a prominent commentator on the industry.
- Shan speaks fluent Mandarin, and achieved an undergraduate degree in math/computer science as well as MBA.

Tong Chen - Executive Vice President and Chief Editor of SINA.com
- Tong Chen has served as the Company’s Executive Vice President and Chief Editor since February 2007. In 1997, Mr. Chen took part in the founding of SRSnet.com, a division of Beijing Stone Rich Sight Information Technology Co., Ltd. (currently known as Beijing SINA Information Technology Co. Ltd.), one of our subsidiaries, and he formally joined the Company in March 1998. Mr. Chen served as host of our SRSnet.com Sports Salon from April 1997 to August 1998, Chief Editor of our News Center from September 1998 to June 1999, our Content Director from June 1999 to June 2000, Executive Deputy General Manager of our China Operation from June 2000 to May 2002, our Vice President and Chief Editor from May 2002 to November 2003 and our Senior Vice President and Chief Editor from November 2003 to February 2007. Mr. Chen holds an M.B.A. from China-Europe International Business School, an M.A. in Journalism from Renmin University of China, an M.A. in Communications from Beijing Institute of Technology and a B.S. in electronic engineering from Beijing University of Technology.
王帅 Senior Vice President of Alibaba Group and General Manager of Yahoo China
Welcome Speech: Alan Yan - Founder and CEO of AdChina
- Alan is the CEO of AdChina, which he founded in 2007 in Silicon Valley. An Integrated Digital Platform, AdChina is leading China's digital advertising technology evolution with its breakthrough largest online ad network, its cutting-edge online advertising operating systems AdManager and Dynamic Audience Segments platform, its innovative social media network, and its new-generation eCommerce network.
- Prior to AdChina, Alan worked with eBay, Philips, and Lucent in various managerial positions in China, Singapore, and US. The most interesting memory with these giants are the new businesses and new products that Alan founded in such very different big corporation environment, which eventually contributes to the birth and growth of AdChina.

Welcome Speech: Shuo Qin - General manager of China Business Network
- Chief Editor of China Business News
- Mr.Qin Shuo,General manager of China Business Network, Chief Editor of China Business News.
- B.A. in Fudan University, MPA in California State University(Northridge), Ph.D in Sun Yat-Sen University.
- He began his journalism career with Nanfengchuang based in Guangzhou in 1990. He was named Chief Editor in 1997 and then led the magazine to become a leading provider of political and economic news. In 2004, he helped to start China Business News, where he has served as Chief Editor since then. He was named General manager of China Business Network in 2009. China Business Network(CBN), is China's most influential and comprehensive finance-focused media group, whose current scope of business includes: television, daily newspaper, radio, weekly magazine, research institute, forum, and website, etc.
- His most influential works include Brainstorm, How to Succeed in Communications, Touch China, American Show, Great Changes, Say No to GDP Worship, etc. His "the Comparative Study of Chinese and American Magazines" is one of the most quoted essays in the industry. He is one of the first in China to raise the issue of stopping GDP worship and seeking for total value of national welfare. His article "Narration of Mr. GDP" has attracted great attention and has been selected into Macroeconomics (Renmin University of China), a textbook for graduate students.